WebBrand

Y. Arvidsson Art & Design

We created the logo, colors and typography, plus a Shopify webshop, for the artist Yvonne Arvidsson.

Client: Y. Arvidsson Art & Design AB
Reg. no.: 559583-4846
Website: yarvidssonart.se ↗
Year: 2026

Y. Arvidsson Art & Design · We created the logo, colors and typography, plus a Shopify webshop, for the artist Yvonne Arvidsson.

yarvidssonart.se

The challenge

Yvonne Arvidsson's original works, art prints and cards needed a visual identity of their own that tied the whole expression together. The business also needed a webshop where the art could be shown and sold under its own name.

The solution

We created the logo, colors and typography for Y. Arvidsson Art & Design. We then built a webshop on Shopify, available at yarvidssonart.se.

Brand

We created the logo, colors and typography for Y. Arvidsson Art & Design. The identity is made for the artist Yvonne Arvidsson's original works, art prints and cards.

Logo

Brand colors

Dill

#6E7558 · Frame and structure

Lines, labels, buttons, calm areas

Cola

#3E2E21 · Text

Body text and headings, never pure black

Chocolate Fantasies

#5B371C · Logo

Logo only

Powder Blush

#D98C84 · Signature accent

Poppies and small ornaments, never text

Honey

#B0883B · Foil

Gold foil and fine details, never text

Earthbound

#A08475 · Supporting color

Store's top information row

Neutrals

Cloud Dancer

#F4F1EA

Main area, approximately 60%

White

#FFFFFF

Short and dense store area

Granite

#7A6E5E

Image captions and metadata

Soft Blush

#E2BABA

Art Cards area

Typefaces

Cormorant Garamond

Headings and artwork titles

Aa Åå

Regular 400Medium 500

Source Serif 4

Body text, prices and labels

Aa Åå

Regular 400SemiBold 600

Webshop

We built the webshop on Shopify and it lives at yarvidssonart.se.

Shopify